
John Linton
Managing Partner, Strategy
John is the LIN in Berlin, and the brains of the operation. He does not believe in the power of creativity, he knows it. That is because his bedside reading includes titles like ‘the joys of effective advertising’, which is great for our clients and less-great for John’s wife. He is currently WA’s most effective communication strategist, having been awarded the states’ only two Effies since 2022 whilst head of Strategy at 303 MullenLowe. This means he takes real problems and gets real results. In fact, John no longer gets out of bed for less than 8x ROI*. He has solved marketing, brand and behavioural problems for some of WA’s most interesting organisations including Lotterywest, HBF, Edith Cowan University, P&N Bank, Road Safety Commission and the Mental Health Commission.
*Please enjoy adding one of John’s all-time favourite research pieces on creative effectiveness to your nightstand.